Category Archives: SEO + Web

6 Common SEO Mistakes Made By Bloggers & How To Avoid Them

Best Ways to Make SEO Work for Your Blog as a Creative

You’ve probably heard that blogging is great for SEO, right? What if I told you that your blog posts could actually be hurting your SEO? After doing audits on hundreds of websites for photographers and other creatives, I’ve noticed some patterns in the things that most often need improvement. These mistakes are usually the result of trying too hard to optimize for search engines instead of creating content for real visitors. In this post, we’ll talk about the most common SEO mistakes made on blog posts and how you can avoid them!

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Strategically Use Images To Improve Your SEO

How to Optimize Blog Images for Search Results

For those of us who sell ourselves primarily with images, there are a few things you need to know about how they can impact your search rankings when properly optimized. Search engines are unable to see photographs as images—they see them as code (essentially, gibberish). They know it exists, but they have no idea what is depicted in it, which

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Tips To Improve Your Website’s SEO

Best Suggestions for Website Search Engine Optimization

Search Engine Optimization at it’s most basic is the act of making your website be easily read by search engines, and having things on your website that you want to be found. Having your website highly ranked for a keyword or term is valuable because when people are looking for a product or service, they typically start by using a

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SEO OR SEM, WHICH ONE SHOULD YOU FOCUS ON?

Best ways to search engine optimize your website

SEO or SEM, what’s the difference? Search results can greatly affect the number of visitors to your website, but often SEO and SEM get confused. What is SEO? SEO means search engine optimization and refers to the optimizations made to a website for it to show up higher organically (not paid) in search results.  While complex in nature, factors like

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How to have a professional website for your business, when you’re on a string-thin budget

Starting your own online business can be tricky when your bank account makes you want to cry; yet looking cheap is not an option. Services such as social media schedulers, email marketing and web hosting can be pretty affordable or, if you know where to look, even free! And your audience won’t be able to tell how much you’re paying

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Are you making these five mistakes with your SEO Keywords?

Text is the basis of SEO and text can help you get found online with your blog and with your social media accounts. Doing research on how your clients and ideal readers browse online for services and products you offer is key. This text in SEO language is known as keywords. They can be one word, two word or even

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How to Make Your Blog Content Last Forever

Evergreen Content and Blogging

For all you bloggers out there, it takes a LOT of effort to craft a compelling, relevant, visually appealing blog post. It’s not as easy as just sitting down and typing out a few words – blogging takes time! If done correctly, though, your blog can be one of your best sources of traffic and referrals to your small business.

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Essential Themes and Plugins For Your New Blog

Sony Music, Vogue, Time Inc., and New York Post are just a few of the many businesses currently powered by WordPress, making the once recreational blogging site into wildly successful hosting platform for serious businesses. If you want to run a successful business on WordPress, it can be done. As a matter of fact, upwards of 25% of WordPress users

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SEO is Evolving—Are you?

Often times, I get asked about the ins and outs of content strategy and SEO. Although most self-employed professionals are somewhat uncomfortable with these concepts, they know it is needed in order to have a successful business in today’s market space. In a lot of cases, most are intimidated by its ambiguity. And let’s be honest, SEO is not an exact science and there really isn’t an absolute answer.

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7 SEO Tips to get Business in Your Local Market

Many service-based ENTREPRENEURS care about being found for their local business but are missing some key important factors for being found locally. Today I want to share 7 tips on how get your business found in your local market.

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