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Hey Friends, it’s Natalie here! When we first heard about Instagram pods we were intrigued by the name. In nature, a pod is family of dolphins who live together in harmony and support one another. This so beautifully parallels the purpose of these engagement boost groups that are changing the face of the online marketing world. The members of your pod become your Instagram family and work to support you as you grow your platform.
Think of pods like a group of cheerleaders who help one another on Instagram through likes and meaningful comments. The members of the pod engage with the content of others in their pod as soon as the post goes live in order to communicate to Instagram that a particular piece of content is generating engagement. It’s an algorithm hack that is something we can truly get behind in the spirit of community!
Also, commenting on each other’s images with more than four words is a great way to boost them with the algorithm, and an added bonus: it’s always a great feeling having genuine comments! With so many robots posting thoughtless comments into the virtual abyss, it is important to ensure that you engage with content in an authentic and meaningful way.
Quick Commenting Tips:
The most important thing to remember when creating or joining a pod is that you should go into the experience for the right reasons. Simply joining to see your comment number increase is short-sighted and eventually will leave you feeling unfulfilled. Remember that engagement groups like pods offer a unique opportunity to connect with others, build community, and cheer on other creative entrepreneurs in your daily life. Enter into your pod with a desire to invest in others and strive to always be the most supportive member of your group. We’ve found that we rise when we first lift others!
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This month, we're talking about Content Marketing. In a highly visual, constantly changing marketplace—we must strive to create quality content to attract our ideal customers + clients. By utilizing the social platforms and email opportunities at our disposal, together we can expand our reach and grow our revenue!
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